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BLOG — K beauty

Face cleansing - everything you need to know: what, when and how!

Elena Lezhneva 3 Comments
Face cleansing is the most important ritual of skincare routine. The way your skin absorbs moisturizing products and the way it ages depends a lot on the way you cleanse. If you don't feel like a cleansing expert, check this blog post where we address the most common questions and doubts.
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K-Beauty Must-Haves You Should Try!

Elena Lezhneva
A couple of years ago, Korean cosmetics started winning the European market. Even girls used to luxury and professional cosmetics set eyes on unique products from the country of morning freshness. If you still haven't tried out these awesome products, we will show you where to start! Beauty bloggers were the first to introduce Korean beauty pro...
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The soul of Korean skin-care routine: sheet masks

Elena Lezhneva 3 Comments
K-beauty newbies often start their journey with BB creams and sheet masks. Sheet (or fabric) masks are among the most popular and sought-after products produced by Koreans. However, they can raise many questions: what are the benefits, how often to use them and what are the best masks? In this post we will try to answer all of the questions you ...
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Korean skincare for oily skin

Elena Lezhneva 4 Comments
It’s hard to find two people with exactly the same skin. Have you ever bought a product highly recommended by a few friends and couldn’t find a single good thing about it? That’s right, your skin is uniquely yours, and just to make it harder, it also gets dramatically effected by environmental conditions, stress, and diet. Here comes the good n...
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Why Korean cosmetics?

Elena Lezhneva 5523 Comments
Tags:K beauty
Have you ever noticed how many Asian women (even the elder ladies) have healthy, blemish and pigmentation free skin? It’s not unusual in Korea to mistake a mother and a daughter walking together as age-mates and sisters. Have you ever wondered what the secrets of their beauty and everlasting youth are? Is it their genetics, or do they observe a ...
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